Friday, 18 November 2016

Six Tips To Get That Blog Traffic You've Always Wanted || Guest Post


Starting a blog is like igniting fire out of sheer passion and zest for innumerable, wonderful things. The best thing about blogging is that you get to express ideas and emotions you would rather speak about through writing than being argued and condemned verbally.

Then, you realize that there’s more to blogging than the rudimentary process of expressing yourself. And voila! The idea of monetizing your blog finally struck your head.

As per ProBlogger, here are some branches of profiting through blogging:

  •            Advertising (Ambassadorships, Ad Networks, Sponsored Posts, Newsletter Ads, RSS Advertising, Video and Podcast Advertising, Competitions and Giveaways);
  •          Affiliate Marketing (Shopping Sites, Private Affiliate Programs, Affiliate Networks);
  •          Services (Freelancing, Coaching, Consulting, Copywriting, Training);
  •          Products: Virtual (eBooks, Courses, Software, Apps, Printables); Physical (Books, Merchandise, Teaching Materials);
  •          Other Income Streams (Donations, Syndication, Selling Blogs).

Every blogger who aspires to make it to the big league drools over the aforementioned income streams. However, you can’t just expect Google AdSense to immediately pop on your inbox informing you of their approval. If you don’t provide relevant content or enticing page design, your well-crafted outreach may just go for naught.

Online partners are also stringent when it comes to meeting certain SEO metrics (e.g., bounce rate, average page visits, relevant backlinks, etc.)

Here are 6 often taken for granted tips that will help make your blog traffic off the charts.  

Tip #1: Write content that are comprehensive

Neil Patel’s blogs, for instance, average 4k-8k words. If you think of that humongous amount, it’s easy to get discouraged especially if you’re used to writing short blogs. Nevertheless, big risks, upon consummation, yield big results right?

But what’s really the optimal content length? According to a study conducted by the serpIQ blog, top-rated posts contained over than 2,000 words.

Let’s not only talk about word count. Screenshots and images make a whole lot of difference too. For one, it naturally forces readers to scroll over that Mona Lisa picture to get to your take on Picasso’s.  

Both of those increase visitor’s time on page, and eventually traffic.

Tip #2: Write frequently and identify the best publishing time (pattern)

When I was starting my blog, I used to post once a week and the trend continued for 2 months. I noticed no significant increase on both session and user volumes. But when I did it twice per week, my metrics increased by a whopping 35%.

What also contributed to my version of success is analysing my fan base (we’ll delve on this later on). These are guys whom I’ve observed sticking with my blogs like glue for some time. It was critically important for me to identify the time majority of these guys go online and visit my page. That, then, dictated my publishing pattern.

Tip #3:  Create followers from mundane visitors

Building traffic requires a chain effect. The main cog should come from your main followers. How can you make every visitor your blog’s ambassador then? First, try to help everyone out.

Are you sincerely responding to every question, comment and suggestion your blog post receives? When I mean sincere, it goes beyond that simple “thank you!” greeting; it must provide add-on value too. Here’s an example.

Thanks for bringing up the matter Susan. A decent one night stay in a Philippine hotel would cost you around $200 including food and accommodation. Hope this helps.

You don’t only appear genuine when you try to help readers out. You can also pick valuable information from conversation threads.

Tip #4: Spread the wealth

Blog commenting is not a new thing. In fact, many webmasters hire people to comment on other blog posts. However, the drawback here is the quality of blog comment they’re getting.

Here are typical, eyebrow-raising blog comments:

I love it! See more comments at (insert backlink)

It’s really amazing. Visit my (insert backlink) to see more suggestions.

Nice. More tips await at (insert link).

Such type of comments wouldn’t invite readers to click and visit the backlink you provided. For one, those appear like clickbaits to spam websites. Second, it didn’t provide any value to inform readers and stimulate the conversation – it just highlighted the link. Getting those types of comments wiped out or removed by the webmaster is a thing of certainty.

Write comments for value, not for quantity. If you’ve sounded motivating and substantial, a handful of visitors from the person’s blog may be yours as well! The blog owner, meanwhile, can be a friend, a reference person, or even a business partner.

Tip #5: Put SEO at heart

Search engine optimization, most of the time, is the turning point of taking your blog to greater heights. Some bloggers are hesitant when it comes to delving into the nitty-gritties of SEO, but it’s pretty much about doing the little things.


Here are some little SEO things that put your traffic into a better position:
  •          Instead of leaving an image file name as “Picture1,” you can opt to name it with something aligned with your keywords.
  •          Ensure that your post’s title, content, and meta description contain your relevant keyword.
  •          Use easy to use plug-ins for putting relevant tags and meta descriptions.

Tip #6: Update old blog posts

Old blog posts boost your traffic when they’re updated. Just imagine if you have 100 old posts and each could receive 15 new readers per day. That’s a booming 1,500 page visits in an instant.

Melyssa Griffin, on her blog, suggested 9 ways to give old blog posts a facelift. Add friendly, invigorating images from Pinterest that fits your branding.
  •        Add concentrated keywords to previous posts that aren’t optimized.
  •        See opportunities to link new posts to old posts.
  •        Modify dull titles to be more optimized.
  •        Beef up past posts that didn’t turn out to be hits. Republish them.
  •        Do what Google loves: lengthy posts. Lengthen and update old posts with recent discoveries or new information.
  •        Get rid of spam comments that affect site credibility and aesthetics.
  •        Ensure that links are functioning and spelling is accurate.
  •        Enhance readability (i.e., breaking paragraphs into smaller chunks, include texts that would make readers want to read more).

As a wrap-up, traffic is crucial to monetize your passion in blogging. It’s important to be considered as one of the bigger guys in the virtual world. While you cannot absolutely predict the volatile demand of online readers, it’s the amount of effort and determination that you can predict.



Author Bio
Herbert is a creative writer at greatpaper.co.uk. He values the importance of family towards his craft, and travels to give his writing a fresher perspective. He is fond of hiking, biking, and engaging in extreme sports.







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2 comments

  1. This is awesome and so informative! Thanks so much for sharing. I'd really like to grow my following but it's hard (for me, at least). It's weird - I'm super extroverted and a fast learner, but when it comes to putting myself out there on the internet and building a blog brand for myself, I'm stumped!

    Anyway, I've enjoyed exploring your little corner of the internet and must say, I'm loving it. :) I'll definitely be back. Thanks Aimee!

    xo E
    www.holaitserica.com

    ReplyDelete
    Replies
    1. Thank you, Erica, for such a lovely comment! I'm glad you've enjoyed my blog. It can be so hard to grow following, on any social media platform, so don't worry too much. You'll get there! xx

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